The Sun had a headline "'Sorry' for stabbing by schizo" which led to 43 complaints to the Press Complaints Commission over the use of the term "schizo". There was even a comment to the article which made a simila point:
Whilst I appreciate that this is a news story and that Benjamin Holiday’s mental health condition is relevant to the case to refer to him as a “schizo” does not add to the facts, all it does is turn a mental health condition into a term of abuse.According to a Facebook post on by the Rethink mental health charity, the complaints will not be upheld, but it does not say why.
Mental illness still carries a taboo; language like “schizo” reduces someone to their diagnosis in the most derogatory way using playground-taunts.
However, they also refer to the fact that in April the same word only led to 7 complaints and so they are not too disheartened.
[via a tip-off from Distillated]